Strategy
In this day and age, you know you can’t compete without a Web presence. Everyone says so. But the real question is, how do you — your non-profit, your business, your start-up — get the most out of all the work and expense you put into it?
The Internet is no Field of Dreams. The “if you build it, they will come” Web strategy is no strategy at all.
Real World Strategy
Our formula is simple and time-tested: We talk to your customers and staff, develop realistic and budget-appropriate solutions, and measure the results.
Since 1999, we’ve helped start-ups, established businesses, and non-profits take advantage of the many opportunities offered by the Internet. More importantly, we’ve helped these organizations sidestep the risk and expense of life on the Web.
What we do is not rocket science (we know, because we have a former rocket scientist on staff), but it does require a certain level of experience and expertise. And that’s what we bring to the table. We provide our customers with real world online marketing strategies that work.
The Key is to Measure
Our experienced team members can help you brainstorm marketing initiatives, keep an eye on your competitors, and ensure your online initiatives have the right staff and resources — no more, no less.
Typical projects start with our business analysis and sales staff learning about your audience and business goals. We then call on our creative, technical, and user experience leads to develop a solution that moves you towards those goals in a measurable way. Goals might include attracting and retaining new website traffic, building community, or increasing user trust.
The Way Consulting Ought to Be Done
If it touches the Internet, we can probably help. If not, we can probably recommend a service provider that will better meet your needs.
We don’t collect referral fees from any of the service providers that we may recommend. We don’t participate in pay-per-referral or commission-based programs. We believe unbiased advice, based on our clients’ business needs and budget, is the way consulting ought to be done.
Contact us for help developing an online strategy that works.
